It’s amazing how one can start a whole company just through the internet. It seems so normal to us now but 20 years ago an idea like that wasn’t even imaginable. And people can start companies just by teaching people how to utilize the internet and advertising. It was amazing how Scoot and Bryan’s small idea worked out and sparked more ideas. They took a hold of advertising and social networks and their idea caught on fire. They also pointed out things that I didn’t even think about. Like how when I wasn’t in a relationship on facebook tons of singles ads would come up on my side bar, and now that I have a relationship status there are always wedding advertisements. It’s funny how you are being fed media when you don’t even realize it. But its genius how they boys put ads up that people can relate to. Once they like the ads they know what sort of people they can advertise too. And how if you click on ads they can take you to other related things. It’s useful for the entrepreneur and the user. If company’s an entrepreneurs can learn how to utilize these tools they can really focus in on the customers and target them in a whole different way. A way where the customer allows themselves to be targeted and they chose who will target them. Its easier now for new companies to get started on the internet because they can really focus in on who they want to market to.

We are a different class of college students every Spring. Together we explore what it means to do business in a "Web 2.0" world. Technology, new businesses, cutting-edge trends, we cover them all!

