Before Web 2.0, it would cost a lot of money to drive traffic to a website. Pay-per-click programs and web banners/ads were the cutting edge and came with a significant investment. Web 2.0, however, introduced a variety of tools to do more with less. StumbleUpon.com is an online community of user-generated referrals. Just as friends refer [...]

In his book, Effective Networking, Michael Hughes says the first five seconds of meeting someone new is the time when each party forms the most important perception about the other. The first impression is crucial to successful negotiating, interviewing, and networking. What would you do differently to make your first impression a good one? You can make [...]

Facebook. Still thriving or just short of collapse? Yes, more than 150 million people actively use Facebook (have returned to the site in the last 30 days). Stats, like looks however, can be deceiving. Facebook, as a business, is in the maturity phase of its life cycle. What comes after maturity? You guessed it… death. [...]