1. Squidoo has 1,800,000 user made different “lenses”.

2 They call their pages “lenses” because each is one person’s focus on something that their interested in, something that matters to them.

3. The entire company is only run by 6 people. The most famous creator is Seth Godin.

4. They are 1 of the top 100 most viewed companies in the United States.

5. They generate hundreds of thousands of dollars in annual royalties to charities and to their users.

6. Many of the users earn more than $1,000 a year from Squidoo. Some make $10,000. On average a user can make between $4 to $40. And they are many who just use Squidoo to give it to charity.

7. More than 1,000,000 people visit Squidoo everyday.

8. They have a tool called SquidU which is a page where you can get tips for making better lenses.

9. Squidoo is free to use.

10. Their main page has a list of 25 different broad topics including

• Food and Cooking
• Pets and Animals
• Travel and Places
• Weddings
• Parenting and Kids
• Holidays and Celebrations
• Education
• Fashion and  Beauty
• Arts and Design
• Entertainment and Media
• Culture and Society
• Music
• Sports and Recreation
• Cars
• Healthy Living
• Internet
• Relationships and Family
• Nonprofits
• Business and Work
• Computers and Electronics
• Home and Garden
• Hobbies, Games and Toys
• Video Games
• Books, Poetry, and Writing
• And a Squidoo Community

Seth Godin, founder of Squidoo, took a simple concept and has one of the highest searched websites on the internet.  What did Godin do?  He created “an easy-to-use platform where you can help people understand your little part of the world. A page where you can include links and content and pointers and a bit of community to help people figure out what’s going on.”  People are experts about a breadth of knowledge, they just needed a place to share their information.  Squidoo became that place.

Seth Godin is an unashamed writer (with 10 best selling books), an engaging speaker, and a passionate entrepreneur who has changed the way the world views marketing.  The best thing is, he’s used the internet to do it.  Founded in 2005, Squidoo encourages people to make mini “lenses” pages of topics they’re knowledgable about.  We’ve talked about how essential it is to have a content-rich website, and with  a blog that has over 3,000 posts, Seth Godin knows how that.  Squidoo allows people to write about topics they’re familiar with – from advice on using Twitter  to cute Easter-themed cupcake ideas - Godin has turned his brain child into a website that hosts nearly 900,000 individual pages about a range of topics.

What are you waiting for?  Everyone’s knowledgable about something…  Join the Squidoo Community and share your knowledge with the world!

Squidoo allows anyone to create a lens about anything that builds on other web 2.0 tools.  People are using Squidoo to improve their internet marketing.  Ron Passfield gives 6 reasons that you should use Squidoo for internet marketing:

1. Establish yourself as an expert
2. Generate Traffic to your website or blog
3. Promote your articles
4. Achieve search engine optimization at no cost
5. Use a wider range of keywords to capture more traffic
6. Get a quality backlink at no cost

Nowsell.com is getting better results from Hubpages.com. Squidoo and Google changes are possibly some causes for the improved rankings by using Hubpages.  They are very similar sites and both can be used to gain th six benefits listed above.  I suggest that companies use both websites for internet marketing.

A website that allows you to accumulate knowledge, deem yourself to be an expert, and obtain wealth all within minimal effort appears to be a very entrepreneurial site both for the users and originators of Squidoo. Squidoo has developed a way to have people create content and derive traffic to their site only costing them a small sum. But knowing how intelligent Squidoo is, how about the outlining the opportunity to make money by simply talking about a topic you know about.

This guide will focus on a basic way to see your first dollar from your efforts on Squidoo and how to create and promote lenses.

1. You want to come up with a topic you know a lot about and are interested in. The more narrow the topic the better.
2. Make sure you topic is not already being covered.
3. Create the lens and add content.
4. Like any good blog post you want to revise and edit if necessary, then publish it.
5. Lastly you must promote your lens. Submit it to StumbleUpon; write about it on Facebook and MySpace and any other place to get traffic to your post.

Once you have done that, depending on the amount of traffic you derive will be how much Squidcash you receive. Many “lens masters” earn more than $1,000 a year from Squidoo. Some make $10,000. Others are happy with $40 or $4. It’s free to sign up and easy to make money, sounds like a winner to me.