Zynga is a company that was created in 2007. They have since dominated the social gaming industry. Although they are the creators of over a dozen online games, their most popular is Farmville. Farmville has a 5 million person user base per day.
It would be easy to let that number roll over you, so let’s put this in perspective. Zynga is valued at over 5 billion dollars, which is more than Electronic Arts. EA is the second largest video game company, and have wildly successful titles such as Madden NFL.
Zynga was able to reach these incredible levels in less than four years by utilizing the amazing power of social media. The full potential of social networking has yet to be realized.

We are a different class of college students every Spring. Together we explore what it means to do business in a "Web 2.0" world. Technology, new businesses, cutting-edge trends, we cover them all!

