Fragmented online life? This may help. friendfeed is the biggest of a new type of internet service, the social aggregator.

The problem friendfeed solves is: people have multiple sites, services and blogs and they need one place where this stream of content can be consolidated. If RSS feeds take all the new content from your fav blogs, then friendfeed takes all the content from your social life and presents it in a steady stream. This is called lifestreaming.

People can subscribe to your feed on the site or add it as an RSS subscription. There is even a cool Facebook App that allows all your new content to appear on your profile.

friendfeed currently supports 35 services and they’re always adding more. friendfeed services

  • Del.icio.us
  • Facebook, LinkedIn
  • YouTube, Flickr
  • Digg, Mixx, Reddit
  • StumbleUpon
  • Twitter
  • Google Reader (RSS shared items)

You can also add your blogs so whenever you post it will put it in the stream. Alternatively you can just put some text and/or link into the stream. The communication doesn’t go just one way either. You can post directly to Twitter.

This is a great example of internet entrepreneurship in action. It was founded by several former Google employees to fulfill a real need that is becoming ever more useful as we move online.

Another player stepping onto the field is socialthing. Their concept is similar but so far only has support for 6 services. socialthing looks like the younger but prettier brother of friendfeed. It is still in private beta but drop me a comment here, I have a few invites to hand out.

The battle between friendfeed and socialthing is just gearing up but no matter the outcome, we win :)

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Further reading:
FriendFeed Vs. SocialThing! on ReadWriteWeb
Bret Taylor & Paul Buchheit – Co-Founders, FriendFeed (Podcast) by Sean Ammirati (ReadWriteTalk)
FriendFeed API: Extend and improve FriendFeed on FriendFeed blog

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