What if our current life was a test run, and Second Life became reality as we know it? We’d scramble to establish our avatars, buy cell phones that have no purpose, and wait for Mitt Romney to launch another run at President.
It might not be a healthy approach, but it’s a marketers dream. Product Placement anyone? Take a look around Second Life and you’ll see some big name investors, Time Warner, Pepsi, etcetera. Ebay has even gotten into the mix, helping out with land auctions, and corporations are scrambling to establish their position in second life.