Is mobile technology important for a coffee shop? Absolutely! Starbucks has increased sales by 10% since using mobile technology. They have realized the importance of being the first to use this type of technology on coffee cups, because it intrigues consumers and makes them want more! Check out this video about the NEW Starbucks Cup Magic for Valentines Day and see how Starbucks is keeping up with mobile technology!
One Response to “Starbucks keeping up with Mobile Technology”
We are a different class of college students every Spring. Together we explore what it means to do business in a "Web 2.0" world. Technology, new businesses, cutting-edge trends, we cover them all! 
This is really creative! I’m not sure how much I would really want to recieve a valentine of a coffee cup, but I would enjoy trying to use the technology to make one. It’s an impressive feat to be able to draw customers in for the cup rather than the drink!