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Challenges of Starting a new website Part 2 (solution)

In my previous Post Challenges of Starting a new website Part 1.  I talked about my new website My Weekend Trip Planner and how difficult it is to get your website discovered.  It is very difficult to get that initial traffic to the sight especially because SEO is really hurt by the fact that the site is so new. It is important to build the traffic to your site at least initially through other sources then just search engine.  These ways can be things like word or mouth or paid advertisements.  One of the ways I have found that works the best is social media.  Social media is extremely important especially for discovering a website.  You need to use social media to create a buzz for example on My Weekend Trip Planner when I launched the site I changed my status on Facebook to announce the launch of my new site.  I also tweeted it.  I received 30 visits from that in 4 hours.  This is perfect example of you can use social media to tell people about your site hopefully they will then tell their friends and the result can be viral.  This will then increase the likely hood people liking to you and before you know have a powerful website.

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Challenges of Starting a new website Part 1

I just recently built a site for this class called My Weekend Trip Planner.  It is a great website and I think you should check it out on a side note. Upon completing the site I realized that there are definitely a lot of challenges that need to be overcome in order for your website to be successful. Take my website My Weekend Trip Planner, it is a website tells people about great weekend trips that are located right next to them.  These trips are meant to be affordable and for people that can’t use vacation days. I think this is viral idea and it has a lot of potential.

The Problems

The Problem is having people find your website.  The internet is a big place and there are literally millions of website out there.  How is Google going to find you how are you going to be found.  SEO is essential, but when a website is created it has a lot of disadvantage that really hurt it SEO.  First, Google like sites that have existed for awhile.  This makes sense because Google wants to make sure that the website is some fake that was just created to rick people.  Another huge problem s since you were just created you obviously don’t have any links.  Links are the currency of the web.  It is essential to have a lot of links to your website this will really boost Google’s image of your site, but that takes time, but if no one knows you exist how are they going to link to you.  Finally a news site doesn’t have a lot of content because it was just created.  These are all issues that really devastate a website.  In my next blog I will talk about possible solutions to help get your site discovered.

 

PS You should visit My Weekend Trip Planner and submit a vacation.

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Mistakes Small businesses make on the Internet

The competition for small businesses is intense.  The are faced with competition in every area.  A lot of their competition is from big corporations that have large marketing budgets and better name recognition.  The odds are against them but one thing that does level the playing field slightly is the web.  Although large companies do still have the advantage the internet is big enough for small business to cut out a nice market for themselves.  Unfortunately small business often make key mistakes that force them out of the market.  Here are some common mistakes small business make:

  • ignore the importance of the internet
  • poor maintenance of a site
  • Not advertising the site
  • ignore local submissions sites
  • ignore monitoring and analyzing results

 

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cbnet Twitter Widget: Great Twitter WordPress Plugin

Twitter is an extremely powerful social media tool.  It allows you to connect to your audience and interact with them.  I found a great plugin in WordPress that really allows your Twitter account to be integrated to your website.  It is called cbnet Twitter Widget.  It is a really sleek looking plugin that extremely customizable and allows people to see what your Twitter profile looks like and what they would be following.  I use my twitter account to mainly let people know when I have written an article.  This let people see exactly what  they would be signing up for.  Here is a picture of what the plugin would look like on my website:

Written by Ford Jordan
FordJordan.com | SEO, Web Design, Sports, and Business

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Ping-O-Matic: Instantly indexed

One of the hardest things about creating a successfully blog is getting people to find you.  A lot of blogs have good content for the specific niche, but there audience can’t seem to find the blog.  Getting ranked on Google can be daunting especially for a new website.  One solution can be trying to get indexed into different blog directories.  This will help with link building and  it helps people find your site as well. I was looking around the internet for directories that I could submit my website www.fordjordan.com which is about Web design and SEO, and I found an awesome website that will automatically submit your blogs to 21 different directories.  This site is called Ping-O-Matic.  It is extremely easy to use and very effective.  One of the biggest constraint on the internet is time.  This website saves you a bunch of time and is so simple and easy to use.  This is a perfect example of a company giving away powerful tools for free for the sake of helping the internet community.

Written by Ford Jordan
FordJordan.com | SEO, Web Design, Sports, and Business

 

Here is an example of what it looks like:

indexing made easy

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