I don’t own a smartphone. I don’t always understand the reasoning behind the newest apps and trendy games. I especially don’t understand the obsession with Temple Run, but that’s another story.
One newer smartphone app that has taken the SMS world by storm is Snapchat. When I first saw the childish ghost logo on my friend’s iPhone, all I could think was, “Wow this logo choice is random, cheesy, and childish—what could possibly be the draw here?”
While I still remain unsold on the true worth of the application, especially considering the distastefulness of the app’s original purpose, I’ve finally come to understand the point of the logo. Snapchat is an application by which smartphone users can take pictures of themselves and friends, set a time limit on the recipient’s ability to view the photo, and then instantly send it to a friend. This works much like a photo text message, however, with the snapchat application, the photo will delete itself after the set viewing time period is exceeded—it disappears, just like a ghost.
This seemingly simple, straight-forward application has gone veritably viral, taking the smartphone community by storm. Despite the developer’s more promiscuous intentions for creating this application, Snapchat has been adopted primarily as a means of sending friends a quick laugh, sending silly faces that will soon disappear from message history, never to be recorded for posterity to use against anyone!
Though use of this application has become largely innocent and fun, there is still a huge community using the application for less appropriate purposes, leading me to the same question raised by many critics: is it really worthwhile to develop a technology that may be fun, but is also so easily twisted for less noble use? Read More