Good question. I’m not sure I know the answer! Furthermore, though Google has begun to purge videos and pick up what is being said in the videos, how good of a job does it really do? If you can have excellent content in a video, are the Google Spiders able to make that relevant?
My guess? In the future maybe, but as of right now not so much. However, as fast moving as the internet is, we should probably think that videos will soon become content rich sources and we should pursue them with vigor.
So good practice is to find some creative video content, start to upload them and populate your site for them, and jump the gun on Google’s arrival of loving videos!
