Xtranormal is an easy to use animation site. You sign up for the site free of cost and you choose your template then write what you want your characters to say or do. It is a simple way to make either an informative video or a video making fun of something or somone. Companies have figured out that they can use xtranormal.com to make extremely cheap commercials. For example, Geico has started making them as their primary commercial. Not only are they simple and easy to understand but they cost almost nothing to make. This gives the company the ability to explore other options in advertising while also having a strong base for their marketing strategy.

We are a different class of college students every Spring. Together we explore what it means to do business in a "Web 2.0" world. Technology, new businesses, cutting-edge trends, we cover them all!

